Seminars / Workshops / Conferences / FDPs
Workshop: Protecting IPR and IP Management for Start-ups
Seminar Hall
Comprehensive workshop on intellectual property rights protection and IP management for pharma startups.
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Workshop: Effective Sales and Marketing Strategies for Start-ups
Pharmaceutical marketing workshop covering product positioning, sales techniques, and MR skills.
Seminars / Workshops / Conferences / FDPs
Workshop: Effective Sales and Marketing Strategies for Start-ups
Seminar Hall
About This Activity
This industry-oriented workshop prepared students for careers in pharmaceutical sales and marketing for startups. Topics covered included product positioning and detailing, medical representative (MR) skills, key account management, digital marketing for pharma, and regulatory constraints on pharmaceutical promotion. Guest speakers from leading pharmaceutical companies shared real-world experiences.
Objectives
- Introduce pharmaceutical marketing principles and regulations for startups
- Develop product detailing and MR communication skills
- Expose students to digital marketing in healthcare
- Connect students with pharmaceutical industry recruiters
Key Highlights
Guest speakers from leading pharma startups and companies
Mock MR detailing exercise and feedback
Pharmaceutical marketing case study competition
Photo Gallery
marketingsalespharmaceuticalstartups2026
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